The Greatest City You've Never Seen

As so eloquently stated on the blog, "Rochester is a girl who doesn’t know she’s hot." Perhaps this is because of our lack of identity on the national stage—after all, we’re the largest U.S. Metro area without either a major league sports team or a big-time Division I college sports program (no offense R.I.T. Hockey).

However, as all true Rochesterians know, what we lack in national identity we more than make up for in culture, recreation, and pure geographic beauty. Together, this menagerie of big city amenities mixed with small town charm results in an unmatched quality of life. Downtown ROCs! is proud to be spearheading an effort to bring Rochester to the forefront nationally.

The initiative is called "Rochester… The Greatest City You’ve Never Seen". It’s a project that will put Rochester on the map, resulting in increased tourism and business investment in our region—most specifically in downtown Rochester.

Stay tuned for more information on this project in the very near future.

The Rochester skyline via James Montanus

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